1. learns to hype
a qualified webmaster will not be short of topics on hand, because they will dig up the subject. Or that it is a classic case of pornographic, this event, if not we the webmaster speculation, the event may not be so serious, I also from this thing only to find a serious shortage of their own. Do Wangzhuan a friend told me that one day, can do the Firefox download, induced by pornographic! At that time, pornographic has come to an end, but still let me earn thousands of dollars. Using pornographic pictures, plus mosaics, combine the contents of the home page, and then guide them into the second page, the second page is a player interface (of course, is false). This interface will randomly appear online, and there will be loading screen, when loaded to 99%, jumped out of a dialog box: prompt: you did not install green browser -firefox, then how to induce, how to induce?. As for the traffic, I am using pornographic photos of the popular boot from the blog.
how do we usually tap into the topic? If you’re a station owner, you should read Sina’s news releases and entertainment pages every day. Because on that, you can probably know the direction of the country and the direction of the entertainment industry. Pornographic photos will never be the last scandal. Maybe you will say the direction of the country, do me p thing. So I tell you, the civil law is each must master the law can. Of course, this is not to encourage you to do something wrong, but an artistic conception.
when you think a topic can continue to develop for a period of time, not to try to stir him up, how to hype, but also related to the soft writing. The following will talk about: just some friends said, "pornographic door" is the hacker out, who made it out, close my P thing, I only know this event can bring me traffic.
2. don’t think too little money,
don’t refuse to execute because an action has less profit for you. Ma Yun said such a sentence: "you heard of selling lobster, rich, you heard of whaling fortune? Wealth is accumulated, as with knowledge, improve their execution, and your profits will be doubled.". A uusee is 1.5, 100 is 150 day, just use my method, a day at least 200. Don’t think our friends are very clever, color or other things when you are blindfolded when you jump into the toilet.
3. should be modest and communicate with the webmaster
actually, I SEO sciolistic, I do stand is interested in it, I don’t even know what to do is to be around the 1-3 keyword to run! A few days ago, a webmaster to teach me how to query the index, how to do web connection, and this opportunity is just a chance. I always put myself in the position of a beginner and listener. The stationmaster is a lone fighter! They all want us to talk to him!
who else doesn’t have the experience of shopping online? If you are, that means you’re a little out of touch with the fashion. The convenience and cost performance of online shopping has attracted countless consumers, and has created a large number of network operators.
"2007 Chinese e-businessmen Development Research Report" shows that the number of China’s network has grown to 30 million giant, however, in contrast to the large number, know how to use the network to do business and the real success of the network, accounted for 10%.
in order to stand out in many online stores, we must master the promotion of the Internet age. In order to let more successful owner in the network business, the reporter collects the successful promotion secrets, for open shop owners reference.
has a good name of a good "lot"
, for online stores that depend on the Internet address bar, the web site is like a lot. Have a long and difficult to remember long URLs, like hiding in the shop as neither Backstreet lane, selling to people, it is difficult to find the guest. Therefore, for online shop, a short, good memory, good communication domain name is very important.
in fact, many online shop owners have begun to realize this problem, with 1 yuan of almost zero cost to apply for CN domain name as their online shop entrance and signs. Combined with its own name, such as "I love mobile phone" (5is j.com.cn), Tiffany · (TFY ss.cn); Fashion version of a similar name, so easy to word-of-mouth promotion, visitors can easily find the door.
let your name everywhere
on the Internet has a lot of good, and can not wait for others to find the door. Savvy "owner" should learn to use various channels to disseminate their online address:
makes good use of signature files. For example, left his shop. In the personalized signature QQ and M SN, behind every email text of Internet store address; you can also to the entire network community around, account signature in various sites of the BBS forum posted on the shop.
multiple links. You can exchange links with other owners, the best to choose their own products without direct competition with complementary properties, such as selling infant formula and link exchange alliance sells diapers, increase the chance to be accessed online.
alternative promotion. For example, printed in the target population at the distributed name card sales, let the shop spread wider; such as radio song way in the song the postscript plus "Welcome our shop TFY ss.cn" such information is very clever.
creates a constant brand
operating software Mr. Sun in talking about their own experience, said, do shop more integrity, and establish a reputation brand, otherwise, it is difficult for long. With diamond credibility and no diamond credibility
Dongsheng information "to build the Internet automatically make money machine" friends know
learning, the course of the last part devoted to the operating system, from three aspects to help enterprises to build the whole network marketing money machine automatic operation system. If you can have a general idea of network operations before then, you’ll get twice the result with half the time in class. Here’s a look at what network operations.
in a broad sense, all human interventions around the web site are called operations. So, to some extent, the Internet products company has only 3 business units: products, technologies, and operations. The concept of product operation is only possible =, your company or product is based on products, so it is not necessary to operate as a supplement, a lot of people out to do single demolition operations, so collectively referred to as the product operation.
‘s operations are divided into several categories: market operations, user operations, content operations, community operations, and business operations.
market operations: by means of Marketing, through spending money free way, a series of publicity, exposure, marketing and other means of intervention for products. See in a certain degree of money to hit the product, but the money and the market behavior is not equivalent, both non money market behavior, but also throw money other means of operation. This is the main means of operation is often some money away from the enterprise, because only close to the money, there is a complete profit model, will continue to expand investment in the market operation.
user operations: a human centric approach to operations, commonly seen in the UGC community, in a manner that is close to the user, unites users, and guides the user as a means of operation. You will find in the website operators and users are very willing to communicate, funny, chat, gossip, sometimes you don’t know this is the user or the official staff, in the early stage of a product, is very important and active use of their intervention operation personnel.
content operations: there are two ways, one is in the UGC community, the user generated high-quality content, through editing, integration, optimization and other ways of processing, and other means of communication. With this user operations are often complementary to do, for example, you in the know to answer a question, the answer is very exciting, know the students will answer you and others to answer in order, then micro-blog, daily, weekly and other means of communication, which is based on the contents of the heart in the operation.
community operators: the early years I put the community operation and user operations together with other people, but later found that this is actually a problem, because the UGC user oriented operation, and for the general consumer community content operation is two completely different types of work. So I took it out alone. Community operation refers to the consumer oriented community intervention activities, such as the station do an activity ah, ah.. ah draw vote, reprint some good articles to the community in the discussion are considered.. This kind of work is to play to the extreme in the community to fan the flames, leading.
my first stop or start 2005, the starting point is the original building materials company is doing business, wanted to make some design friends, do contact channels will be convenient for the follow-up, the initial position is the forum, because the forum will be better, it was very hard to find information. Modify the site. It has experienced more than half a year, the popularity is still mainly rely on search and banner network brings, as long as no promotion, popularity and fierce decline, after no longer want to do technical work, run out of the market. Therefore, the forum had no time to take care of it and was forced to interrupt.
always felt that e-commerce is the trend, although the mail from the initial search information, online trading cards, game equipment trading now Taobao, pat, there is ah (I in three sites are open shop), but the biggest problem is not play well with the existing combination of work combined with the characteristics of existing customers, because the work is often met in the customer asked me, you help me find what kind of lamp manufacturers too much, too little information, time, how to do? I have been looking for a method, can be resource information customers and their own hands well integration, to achieve win-win objective, the lighting industry itself the original media and websites have enough hands, not too good advantage can play, and LED lighting is a new lighting, the lighting industry with environmental protection, festival The characteristics, is consistent with the policy of the government, such as the hand is www.lightled.cn domain name, is not this day, Austria, and have had many years of experience? The site operation and application development experience, have a large number of industries in the hands of customer information. In this sunrise industry, promising.
therefore since the end of 2008 to begin debugging and record the program’s Web site, the site name is called LED lighting network, www.lightled.cn and URL does take both www.lightled.net and www.lightled.mobi, this is for the long term com treatment is not good, because foreigners do stand, positioning for the B2B website, the integration of LED lighting manufacturers, LED channel sales agents and engineering, lighting design company, this just hit the Internet regulation, so that only when all the procedures are debugging, prepare the case after the formal operation, so before officially opened before in the local debugging and data entry and website. Until March 25th through the filing, 29 upload completed.
to write the above experience, I hope to share with you, the webmaster really hard, sometimes see blurred, hand acid, still insist, I remember a webmaster said, we really need to give yourself a little time, treat yourself, do their own work and related websites, will be more easily than. Will also be engaged in the industry to add a lot of strength.
Internet pornography campaigns have been upgraded to all domestic websites, including my love from the net yesterday got the news that the domestic domain name registration must record can resolve the storm continues to see the network regulation. Before writing this blog, I chatted with some of my IDC friends for a while and asked about their recent situation. They told me that I was not going to open the server recently, mainly to maintain and investigate the illegal information. They like our webmaster, busy with the backup and moving the site, very tired, very busy.
is included in the grassroots webmaster can’t find great plan and noble ambition of college students, graduates, there are many because of low wages do one or two sites for the existence of on-the-job personnel, can be said that the network gives us a lot of hope and longing, also bring a dream, whether it is 80, or 90, successful personal webmaster is our idol, and we adore, this effort, because we also have a dream of being a successful grassroots webmaster. Let our website can be widely known in a certain area.
we grassroots webmaster every morning to do is open whether your site can be opened, site website is K, look at the key words is not still, if yes, on this day we are very happy, if not, we toss and turn slowly, how our grassroots survival in the current situation, this should be our a lot of people to discuss, but also a lot of people confused. We saw a small site was closed, the owners have been implicated in the "missing", a lot of grassroots webmaster complaining, but we have not seen a little, some formal, large webmaster in practice, but not so impetuous. This is the difference between big webmaster and small grass roots. How do we get out of the grass roots, Qangel says, because doing the following:
first, mentality. The difference between a big station and a small station lies in the mentality, and any policy of the country should be supported, because the environment is so, we can not change, we only change only ourselves. Internet needs remediation, there are many black industry chain, or bad websites, affecting our lives and environment, we need remediation. It’s no wonder that websites that affect our webmaster need to face up to us. We should cooperate with the action, do a good job site filing and backup, you need to be legitimate and reasonable. Look, did the stationmaster complain?.
second, stick to your website. Websites need to adhere to the short-term profits, the edge is not long. We need to do regular web site, do a good job site. Any illegal websites are short term for themselves, and their lives will be suspended.
third, hold on, it’s sunshine. We need to see hope in the process, and we have to take this opportunity. The grassroots is flexible, with many companies do not have the advantage, many sites have been closed, many sites are affected, this is an opportunity for us, we can see what we need to do, what to do, what not to do.
In the operation of
website, the most important thing is the thought of "everyone for me".
"I’m everybody" is going to have to consider the social needs of the site in the early stages of the site planning. In other words, what’s the website for?. The significance of the general web site is to speed up the dissemination of information and make it easier for Internet users to obtain information. As I do now "Shenyang Sanland." in life often encountered in the students and faculty for students looking for a teacher, so I set up this website is mainly to build a bridge for students and faculty.
, "for everybody", we need to ensure the effectiveness and convenience of information. Because we allow users to facilitate access to information, so our information must be true and effective. This requires us to edit the real information, and carefully review the information sent by netizens. For example, I run a local second-hand website, belonging to me to check the authenticity of the information of website is to check the publisher’s mobile phone number, if the number is not local, I will delete his information. No matter how tempting his information is, it can be a lie, at least not for my target audience. I delete it without wasting the time of my web site user.
"everybody for me" is also designed to be user-friendly. Web site design includes: further improvement of function, repair of vulnerabilities, adjustment of location, detailed documentation and so on. There is no perfect product, your product is no exception, the work of our webmaster is constantly, so that he can more convenient service users. For example, I run the home network, increase the teacher evaluation system I for it, do a set of teacher scoring algorithm, make excellent teachers can get high scores, the teacher will be ranked, so we will find the station will increase the probability of excellent teachers.
"I for everybody" should also pay attention to user feedback and increase communication with users. Analyze what information users need and what information users often see so that they can communicate with users more smoothly.
from the site at the beginning of design planning, site design, information input, user communication is the spirit of "all for one", to provide services for users as their purpose, the use will bring help as their own happiness, it will have the power station the station to do. Such a station may be loved by users. That’s why everyone is for me".
"everybody for me", your station has been welcomed by the masses, only then paid attention, only then can have the benefit. If you find that "I am everybody" does not mean "everyone is for me", it can only be said that you did not do enough, someone did it earlier and better than you did.
original article, the author operates Shenyang tutor network, http://www.jiajiao150.com/ reprint, please keep.
off in 2009 that would have been born, then learned the relevant information, but not to do, until today also has no direct contact to the customer about Taobao aspects, but for the Taobao customer discussion is a non-stop watching, recently again see A5 zern forum "the world famous shoes Taobao guest" promotion competition – second season, followed by the first quarter of the game again in the two round of upsurge debut award.
the related information about the "world famous Taobao shoes zern guest" promotion competition, found that Taobao is off with a fresh mode of development, for example in the contest of "Mr Spitzer" weekly reviews and recommendations, is the experience and the actual node Taobao off the hitherto unknown operation, making the game record constantly at the same time to be refreshed, but also affect the development of the domestic Taobao customers a valuable activity.
According to a senior Taobao
is the guest contestant Kobayashi said: "the current Taobao customer is very competitive, after more than 2 years of development, the degree of competition is almost close to the climax, the basic operation methods have been unable to meet the current project development, to the" Mister Pulitzer "to give us suggestions are very well, we could actually solve encountered in the promotion of the problem, I think this is the future of Taobao customer promotion is a good means of promotion, data analysis and operational recommendations."
learned from the activity of the award is very rich, at the same time, the Commission is also good, the products are mainly for the domestic 28 years of successful male population, consumption ability is quite high, choose from Taobao customers to promote this start saving advertising cost and profit to to the sales staff, promote the development of Taobao customers the.
domestic Taobao customer development to a certain extent, although there are still people in the promotion of this aspect, but the techniques and methods are the old more, the second season of "world famous shoes Taobao zern guest" promotion competition has already begun, and more lucrative prizes, this is a good opportunity for the promotion of Taobao passenger dedicated to the staff, get an objective comment on the promotion, is conducive to change the original promotion strategy and plan.
and domestic Taobao customers mainly depends on taobao.com and other related product promotion, although on the API, but for the individual owners or in the promotion phase, the state with respect to individual stationmaster is currently operating the website advantage directly generate revenue, is a direction of webmaster choice development, but also can get promotion comments and suggestions.
I understand the general situation in the first quarter of the game through the relevant information, there are some Taobao passenger turnover of more than 6 in a single day, one day the revenue generated by several hundred yuan, the real implementation of the Internet that day in many myths, compared with the first contest, the second season of surprises. More awards winner is currently waiting in.
hasn’t touched Taobao
in 1998, when I was just reading the third grade, the computer is only listening to its not seen, and the Internet is even more strange, because of family conditions in general, every day staring, or just 17 inches of black-and-white television. One day when I was watching TV, there was a story touched me, a young man in the United States, because of their looks extremely confident, character is introverted, friends also poor, with the Internet curiosity, do a web page on the Internet, is home one of his tennis photos, there are some simple functions, but it is extremely simple website but let him become the focus of the public, many people know him through his personal website. Third term school added technical class, in fact it is not some students in addition to a class, I choose the computer class, behind somewhat disappointed me, the whole semester, learn five dozen pen, on less than five times, let me happy is "the king Pangqing head and 51…" I would recite, one class is typing speed, but also has been extended to the school.
read the secondary school, because of lax supervision, not only in class can be noisy, sleep, and later because of the rise of the Internet, sleeping in the class is more frequent, every night is over the Internet cafes overnight, even if no money, but also in the Internet bar, with the boss is slowly cooked up. Do something to help, make a free Internet, until met some college fellow, they learned through web based design (the school to fourth schools to open web design courses, 00 years) the school took one thousand to block the entry fee to the school in advance, restless with me every day more than a dozen pieces of floppy disks in the net bar, the tuition is bubble inside, back home again with the tuition and registration, I still can not adhere to finish school, did not take long to drop out to go home, back to the town. Internet cafe to work.
04 years since the release of the source works, is a company engaged in Fuzhou, ending more than three years of work in the Internet, the company also spent nearly three years, from the bottom to the technical director, from the programmer to promotion planning, or the future, in May 07 chose to resign, with dream, hope to start the first job experience, for a number of resumes, but mostly due to academic reasons, often to end without hearing a word about. That is the end of June a large domestic home appliance enterprises notice of my interview, through the human manager, regional manager, video interview, the company recognized me, exceptional hired, because of my personality, good times don’t last long, and is not satisfied with the corpse walk work, and chose to resign in October.
A small business choice
behind, although all aspects of treatment are good, but the overall feeling of lack of passion, this year at a friend’s instigation, coupled with their own ideas and accumulation of years of work, in March this year to Xiamen to start their own businesses, because the company is transferred over the previous, many things have saved all the equipment, and spent a total of more than 50000 registered company, it was expensive, but.
jewelry stores in the increasing number of, want to open this kind of shop, in the investment process also need to pay attention to a series of problems. Many novice do not know where to start, the idea is not very clear, small series finishing the relevant steps of the analysis, hoping to provide some reference for you, I hope you can do a good job in investment business.
1, choose a good brand
already on the market and occupy a certain market share of the brand to join, in general, this brand of product variety, to meet the different levels and different occupation, different age, different ethnic groups of consumers, and brand jewelry will have their own style, exquisite products, exquisite workmanship, reasonable price, to a certain extent than ordinary jewelry replacement fast, it can stimulate consumer desire.
2, choose a good location
location for shops in the business plays a major role, according to the experience of brand shop, it is best to choose in the downtown traffic, traffic convenient, if taking into account the rent and other factors, many colleges and universities around the target groups living in the area is also a good choice.
3, let the store unique
with the streets and lanes jewelry stores continue to increase, in the peer serried environment, whose shop can attract the attention of customers who can win the development. Therefore, in order to open a jewelry store will not despise storefront renovation effect. Recommended lighting effect color collocation, goods on display, lighting, background music selection, see the goods route into consideration, not to luxury for can, nor in the rough shabby cost-effective, it is important to practical, personality, taste.
4, jewelry art display
as material, light accessories, in order to achieve the best display effect, the owner in the management process should always try to adjust the position and angle of jewelry display, let the customer had amazing feeling, thus have a favorable impression on the whole store. According to the relevant research, for customers, the best visual area in the range of 80 cm, so the jewelry store jewelry display must make full use of space, unique clever collocation.
jewelry stores also need to pay attention to the operation of the method, a lot of novice investment is not very clear, if you want to do a good job in the investment business, you need to mention the preparatory work. More than a few things that can help you find some new investment inspiration, hurry up, as soon as possible to establish a successful shop.
many product managers and operators in peacetime attention are often concentrated on how to better display the data and information in the interface terminal, and software engineers or programmers can interface in the app data showed that in some special circumstances, or in extreme cases, there is the extreme case originally app page is full the content, but when the user does not have relevant data at the same time, the corresponding page on the app should display is blank, in this case, the blank or missing data of app is presented to the user often lack of visual effects and have a negative impact on the user experience. Therefore, not only software engineers, product managers and operators should pay attention to all kinds of data display on app, including empty data, mainly in the following three aspects.
first, the default when users first use App. The first impression of each app to the user in the first loading or running is very important, especially when those without any use of a app product users, in their mind on this app is like a piece of paper, without any feeling, but if this is the first time the user curiosity download your app the app store, after registration and login, also do not know how to use this app, especially some special app, such as the social class of the app software for certain types of applications, just after successful registration login is without any user can chat with friends, if in this empty data. Not to the user guide, the user might leave immediately, and unload. So, in this case app, Mr. default data can be blank pages, through some emotional elements into the visual design to guide users to use app, which can make users more actively to use app, as shown below.
second default after the user has deleted all data. If we haven’t logged into a mailbox for a while, it’s not surprising that we often see a lot of unread messages in the inbox of the mailbox, or even pages that are unread. But people with same, will want to put these emails as read or reply as soon as possible, like a heart like little things, perhaps is the psychology of obsessive-compulsive disorder, in turn, if you app the data in the list is deleted, this time we should need to guide the user to create content, so the user will only have reason to use your app, there are a lot of foreign app in this case encourages users to create content. In contrast, personally think that the IOS design in this area is not very friendly, as shown below, IOS SMS inbox or email inbox display, if the data list is empty, shows a row of blank, this is not so friendly experience. Assuming it’s the IOS mobile phone user, I don’t know my mobile mail
a few days ago I asked a friend in the use of electronic navigation: in the absence of electronic map, people travel by car is how to recognize the road? Friend said: about ten years ago the city road is not so complex, or carry a paper map? This dark age is not far away, ten years ago before the network map spread, people travel very dependent on the paper map, get out of the train station first appeared always sell paper map aunt, people to see a map, print the road before the trip, some kiosks and even provide service charges for directions……
now, the network map has become the mobile Internet infrastructure, people can easily use all sorts of devices, whether it is pre trip planning, or car navigation, or find nearby homes delicacy, enjoy the scenery in the distance, businesses with location map…… Paper maps have been almost forgotten. Over the past ten years, the network map has evolved, gradually becoming more functional, not just meeting paper electronically, but helping users interact with the physical world better.
time back to 2005, this year can be called the first year of the Internet map. The Google map on the line, Baidu maps become Baidu after the listing of the first blockbuster products, the Sohu to buy graphic world renamed Sogou map, and after Gould, soso, Bing game player incoming Internet map of the market. Over the past ten years, web maps tirelessly collect data from the physical world of space, constantly optimizing algorithms to introduce new versions that help people better recognize, explore, and experience the world. The map makers Zhuluzhongyuan, Chinese market winners are Baidu map.
this week, Baidu maps grandly hosted the ten year old Party in Beijing. As Baidu’s "Darling" in the O2O era, it is seizing every opportunity to show its strength to the outside world and attract more partners to join us in a big event. Data show that Baidu maps occupy more than 70% of the market share, ranking first in the market, has more than 300 million monthly active users, of which the owners of users reached 100 million. What have Baidu maps done to help people better explore the world in the past ten years,
has gone through three stages in ten years,
is available at the beginning of 2005, Baidu map supports only ten city, can only query route and other basic functions, people before travel or travel, visit the Baidu open IE browser, access to the station, hospital, hotel, unit and other practical information and record, may also need to use the "function" ranging from use up high professional requirements, is not simple, ordinary users are terrified.
in 2005 -2009, Baidu mobile strategy has not yet fully started. This stage, Google maps in 2005 in the United States to support mobile phones, and publish Google Earth>
said that although every store operation will have a peak seasons, even the off-season, there will be a season, however, due to the impact of domestic and international economic factors, the retail industry is now experiencing a mighty storm, so in the face of this strike, how should we deal with it? If you want to sit still, it can only be a dead end, with better change from passive to active, actively looking for a breakthrough, to attract customers from different angles, then let out of the supermarket.
holiday festival can attract customers, but after all, the festival is too small, but why can’t we make a holiday every day? At least you can create a kind of atmosphere ah, through the supermarket dress, you can let the supermarket a new look, so as to give customers a new feeling. For a long time, our customers have been the aesthetic fatigue of the supermarket, and when they see the new dress, they will be happy. I bought some lantern will supermarket doors and windows for a lot of decoration, a beautiful supermarket, on the other hand also made good publicity for these lights.
a customer can’t help coming in after seeing my colorful lights. He said: "it’s happy ah, I also come in with a little festivity." And I not only make these lights to enhance the grade of the supermarket goods, but also to make the atmosphere inside the supermarket becomes festive. I found through careful observation, when the customer shopping here, on the face was full of joy, a customer comes, this is really a good way to attract customers, through this initiative, we increased the number of supermarket customers, sales have greatly improved.
do a good job of promotional customers more than
promotion has always been a topic, has always been worthy of research and implementation, because the promotion can attract more customers. The so-called promotion is just the opportunity to give some feedback to the new and old customers only, this initiative is also a good time to improve their prestige and credibility of the supermarket, so I will not miss this opportunity every year. In the time to buy cigarettes, my practice is to buy a buy one to send activities, that is, when the customer shopping, according to the number of customers to buy a small gift.
customers will be very happy to receive gifts, which will attract a lot of customers. The most surprising thing is that I launched the purchase of goods to send prizes to attract a lot of customers. For those who often smoke to buy customers, I will give him a ticket while he purchased, this may be a prize. This also allows customers to have hope, looking forward to, even if it does not win the lottery does not matter, they have nothing to lose, but if the winning, it was a big surprise.
but other supermarkets do not have this activity, so you can let my supermarket >
do it now also has nearly 2 years of time, 2 years in career I have changed so much, whether it is life or career, also let me from a student to a social person, 2 years time to do a lot of website, basically is with the wind the site, there is a saying in group " my success can be replicated, " I should be a negative example of this sentence, the first is interested in, now do have from interest into my life for career goals, this year finally stabilized to steadfast to do the local site, in fact, until try to place but because there is no stick to waste, the next few years optimistic about the momentum of development of local website, currently operates a local forum in Cangzhou Bay has been for some time, summed up some operation Some personal experience and experience, in the promotion of not everything he knows, out today and everyone together to discuss, get the main talking about today is the content of local forum quality content.
is a popular website of the soul, then I think the website content is to store the soul of "treasure", only have the treasure quality when the container you can have enough energy to put enough soul is gathered popularity. Relatively speaking, the popularity of more fire more for your more high-quality content, if blindly copy and paste or the bulk of the collection will only put the "treasure" into junk-heap, may do a lot of standing friends will encounter the same problem, where the quality of local content find it so much I read? Just started when the Cangzhou forum and everyone have the same doubts, through a period of research and exploration finally found some methods and skills, you can go to the forum I see, there are more than 1000 posts, I am proud to say that the content is not a simple copy and paste the spam sites can be compared because of the high quality, the content as the basis also led to my site in the search engine’s weight is very high, if you want to know what I do, and I am pleased to .
first grasp the lifeline of live local news events, a local website facing user groups is only local users, this requires our website do not blindly pursue those big and complete content, give an example of your local accident killed a cat is also influenced by local users attention than America several people dead so, the main content of the forum is to a certain place and relevant local news or events, as for all content sources can buy a local newspaper scan is a very good original news, if your area is very small there is no traditional media like newspapers and TV, you can also go to the provincial website for local news, netizens are regional, we have to do more small delicate content to get local netizens.
second is the local forum deceitful Dafa, this method is a method I use, also should belong to a kind of technique of pseudo original, if every day only to find news in the local words one day I am afraid not.
wrote an article called "your mind is a line, or a lot?", and you have a good understanding of the whole system is the main operation, especially the novice friends, I think is very important, not only know these, but also know why. As a person, I think for all operators of novice friends say: not to blindly actually more terrible, must not be quick to learn to walk, run up! But when we understand the whole operation ideas under the premise, you can go to expand their combat skills, will be more effective, and every effort you are valuable! Today and we talked about is the key operation of complete system, we follow the "operation of the line", which scattered knowledge points are we to learn
in the future?
before the list of learning knowledge, we still need to repeat the operation idea: positioning – retention – Drainage stimulus into perfect optimization; so we learn knowledge points to around the entire line, this system formed between each link to each other, a few words said, we started:
remarks: because of the wide range of operations involved, we can not enumerate all the knowledge, but we usually encounter, please know. This article focuses on sharing learning ideas, to provide some learning reference for novice friends, when you have a clear idea, the value of this article is reflected;
1. Learning a mind map tool;
why do we have to put mind mapping first, because this is our strategic guide to the operation?
1, what is mind mapping?
what is the mind map? The novice can often see many cattle were in demand analysis before the Internet, motionless posted a force tall on the mind map, see the novice friends is actually you can praise.
we know that the way the brain is thinking is a radioactive thinking. In a nutshell, you can think of A1, A2, A3, A4 by A…… Then, through the A1 point, you can also associate A1-1, A1-2, A1-3, A1-4…… Continuously extending downward and extending laterally, eventually forming a radial network structure;
and mind map can well reflect the complex thinking process intuitively and show us in the form of figures, and change them into concrete ones.
2, mind map and operations have to do with it,
novice novice partners to ask, mind map and our operations have nothing to do with you say, the relationship is big,
location scene reproduction:
What is the first operation of
? Target user positioning?.
What are we going to do before the
now many enterprises gradually began to pay attention to the flow line, the optimization of enterprise website and also began to blossom everywhere, and through the enterprise website optimization friends recently exchanges, found a very serious problem, the website is optimized for a long time, some of the key words began to participate in the rankings, visitors came to the site, but telephone orders and almost no, a friend of the optimization of the website every day there are about 3000 UV, but the telephone orders less than 30. So what’s the problem,
type of enterprise website are focus on website optimization, keywords ranking promotion hopes to get traffic, but traffic is coming, the transformation is not ideal, through the survey on a large number of enterprise website found some problems, hope to share with you.
1, is the site’s marketing site
in describing the marketing website, certainly a lot of friends Tucao, my website is also a lot of things ah, telephone, online orders submitted something I have done, why the transformation is still so low? Largely you didn’t do to maximize these details.
2, customer centric, build web site
to see if your website is not right, still remain in the "company introduction, product exhibition, contact us" these old routines, but users the best experience is a site of concern, from the website of the forum, tonal collocation layout, column layout and so on, to create customer a kind of trust and authority, professional first impression. Around the focus of attention and the urgent need to solve the problem, to help customers answer questions and doubts.
3, product display
recently encountered a Yuesao and cleaning class corporate website, in the home only shows that the company provide what kind of service, and not to show further details, it is easy to give customers create a bogus company feeling, and marketing enterprises will be the gold medal in the staff photos on the home page, plus the skills of employees and customers, customers will first feel the company’s employees are professional, so the service is relatively professional, then why not try it I consult.
4, the use of the site’s first screen
why I say the first screen, I believe we all know, visitors to the site, see first page is the most important, from the beginning, logo header, wonderful design companies to obtain certification authority, professional institutions and a short descriptive language can be considerably for the web site.
5, interactive design
how the visitors leave, or let customers leave a two mode of communication, this is a business website the most urgent need to solve the problem, many sites have online customer service functions, but really effective is not much, most leaving only an online QQ icon, and click on the client, you need to must have QQ after landing, "
why write this topic? I observed that now many APP practitioners are concerned about the channel and the channel quality of the user, but few people to consider LTV, mining the lifetime value of best quality users, we do not pay attention to. I hope this article will have a slight effect on reducing anxiety.
a APP and its users after meet, friendship and love, from the four stages. There is a risk of "separation" in every intimate contact, because the user is slightly dissatisfied, it is possible to uninstall APP. Today, for example, how to get more "falling in love" users, and try to delay the separation of time,
in fact, the retention rate is the most basic indicators of a user analysis in different stages of the life cycle, we can judge the day retention rate of new users will stay, by week retention rate to determine the conversion ratio of loyal users, by month retention rate to determine the product life cycle, thus the reasonable planning products, improve the value of the products.
of course, there are more advanced models for loyal user analysis, such as the RFM three degree model, the participation model, and so on. The usage of these advanced models will slowly be shared with you.
Step 1: play basic skills, let the user fall in love with you at first sight,
a good opening is 50% success. If a new user can get a good experience when using your APP for the first time, the possibility of staying will be great, that is to say, the day will be guaranteed. Look at the details of the first impression.
(1) brand recognition
since the emergence of the commodity economy, people are willing to pay for the brand. A purchase of iPhone consumers, compared to cottage consumers, more likely to form a brand two times repurchase.
The same is true of
wireless. In China, new users who know about them should be higher than quora. Do you know that domestic brands have more influence?.
(2) appearance style
UI is APP front. Its importance speaks for itself. I have always thought that the impact of the screen’s fineness on the user’s retention is also growing.
if a APP screen is fabricated, how can the user believe that the APP can bring value for himself?
(3) newbie boot
novice boot is the first and most difficult threshold for new users to transform into older users. Just right novice boot, can effectively improve the retention rate the next day.
takes games as an example. The novice boot design is too difficult or too simple, which can lead to user churn. A good beginner’s tutorial needs to reflect the basic gameplay of the game as well as show the game
wrote this article is to let you see my website, evaluation of my model, so that I continue to have the power to do such a web site.
talent network now everywhere, large and small, like the economic crisis, we work hard to find, on the popular talent network, see many webmaster here describes how to promote talent network, then how to profit, but said that after many profitable webmaster. Do not say first? How to charge, think about how you do this in website why should people in your job here? What is your characteristics, there are so many talent network in each area, you have what advantage? Talent network is an industry station, why rely on little search traffic the engine will give you the money cannot be converted to
talent network is looking for a job, looking for a job most people and college students, then we focused on college students, the conversion of thinking, you can earn more, here I am the profit model:
in the market economy era, everyone think of money, don’t forget that college students are people, every holiday, every holiday, even every weekend, every night there are students in knots out of work, what is it? When the job intermediary money is bright, ha ha, here is the campus everywhere intermediary the intermediary, but a new model
first, set up a website, here is through the innovation of the talent network, we went for the part-time students, so it should be named XX web, the website program I don’t recommend using Internet everywhere on the talent network program, the flood of things are not what value, moreover also is not suitable for the part of information released.
You have seen the
campus intermediary costs, is generally about 30~50, I saw a cow tutoring agency received 200, ha ha, a word, black, if "one yuan part-time" or "two part-time" suddenly appeared in the campus, you feel attractive to everyone’s eyes, etc. attention is attracted, there will be a lot of people come to consult, then explain in detail a part-time yuan us, we spent 50 yuan registered members of our site, we will provide 50 jobs in the second half of this year for you, it is a part-time job, huh, we then repeat with ordinary intermediary difference. For example, all recruitment information release, notice of registration, we are on the Internet, we open and transparent information such as specific information, I will not say more, you can go to my website Understand the details, then you have to go out and find jobs, our school year is 20 weeks, fifty times a week on average only 2~3 part-time to a university, generally located in the big city, a part-time job is more than our school on billboards everyday people, ran one or two times a week. Enough, because we are free recruitment information for businesses or manufacturers release, without any intermediary fee, every time I go to all of them happy Pidianpidian, many businesses.
in the network society, as a webmaster, have you ever thought of such a question: why can’t I succeed? Compared with the following types, to see how far away from success.
There are four types of webmaster on the
from the most simple points, the characteristics can be divided into: clever or stupid, lazy or lazy; then combined into four kinds: smart and diligent webmaster webmaster, clever and lazy webmaster, stupid and lazy, stupid and hard-working webmaster webmaster.
1. smart and diligent Webmaster: the webmaster more, can be ready to grasp the needs of users, continuously self innovation, and to rapidly execute in place for anything, and then his own clever through the website to reflect, plus your diligent, it would be easy to see website success;
success index: five star
2. smart and lazy webmaster Webmaster: This is not much, unless it is already have on the site of the track, you only need to grasp the specific direction, hard things to men; because there is the lazy and successful, such as hao123 Adsense a few pages as to be successful; but if you haven’t with this website, but also lazy, that you say you are clever webmaster
success index: Samsung
3. stupid and hard-working webmaster Webmaster: This is not a lot, because they often do stupid and wrong direction, a domain name today on this site, and to do the station tomorrow, no goal but very hard, finally do are very difficult to profit garbage station.
success index: one star
4. stupid and lazy Webmaster: if you are such a webmaster, I suggest you find a permanent job better, every day over 8 hours, took a fixed salary, to tell the truth this kind of webmaster is almost impossible to be successful.
success index: sporadic
such a division is not absolute, but can give us some inspiration, we webmaster in the future on the road, what kind of webmaster, or in their own efforts,
first introduce myself, I am a deputy general manager of Shanghai science and technology company’s online marketing department, mainly responsible for the customer’s product network promotion project, but due to the recent global economic downturn, several large customers we have reduced advertising costs, reduce the workload. So my boss asked to launch some entertainment station to quickly drive the flow, the contents of no specific restrictions by me to arrange, the only requirement is to let the entertainment station do have brand awareness, to seek long-term development.
the first stage, we mainly launched the picture class website, in accordance with the weight, I am mainly responsible for my sister’s network promotion, to get this project, according to the category of the following plans:
page design: since it is a pure beauty picture stand, not the page design placed too much out of picture elements, 95% page design are currently in the picture, in addition to column navigation, subject name, Links must use words. In addition, the page should be simple and clean, allowing users to access the picture station at the first glance, you can find the pictures you want to see.
brand strategy: each site should establish their own brand, I think as entertainment station to let all the links directly to write their own name; another is the core in the website appeared their name and URL of the website, deepen user memory.
connection: should first consider the link to the site of the quality of the content, if it is directly out of even the pictures are not stored locally, because there is no original content website vitality is not long; secondly, also want to consider the page clean degree, if you open the links page is pop, or advertising content is more than this. You will only reduce intangible user retention rates. We add a lot of high quality website links to do when there is a core condition is to be connected to the "real name" friendship, reject those asked to write "beautiful picture", "beauty portrait" category name is the name of the site link.
content quality: because there are members who are responsible for updating the content, the quality is guaranteed to a great extent. Generally speaking, the updated beauty picture must be above 800X600, and the resolution of self timer and candid picture is above 400X300. Future standards will continue to improve, so that the clarity of the picture. In the content, the most important thing is that pictures must have watermarks, I believe I am right. No matter how perfect you are, note that you don’t want to destroy the details of the original picture, but no watermark will eventually cause your site to develop, and do not prohibit the picture’s chain in case of sufficient bandwidth.
: computer network bandwidth bandwidth abundant, 10-20M bandwidth sufficient to meet the general medium picture station demand, etc. after the web site on IP reached 50 thousand can be considered 100M exclusive, when your income should fully meet the bandwidth expenditure.
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in the popular products in daily life "online shopping" at the same time, industrial electricity supplier market is also quietly changing, although the industrial products (including industrial products and industrial production material procurement) because of its large volume, long cycle, making the number of participants and more limited access to resources and other factors lead to the slow development, but because industry product market of large scale and wide prospects; many traditional companies test the water industrial electricity supplier, even has always been known for "Foxconn" OEM low adjustment a "rich trade mall" industrial products direct online mall, has been quietly on the line.
management of industrial electricity supplier website not only need to invest a lot of money to build a station, goods supply and distribution system, improve the ERP warehouse management and goods shelf management process, there are particularly noteworthy things:
1. Industrial buyers are highly accurate and require strict technical parameters. If there is a trace of deviation, it will cause serious disaster. Therefore, it is necessary for professional and special online sales staff to guide.
two, immediate quotation system, due to industrial product categories, different specifications of the models and the volume is not the same, the quotation is not an easy thing, do industrial electricity supplier to provide real-time quotes online to ensure the normal operation of the site.
The logistics distribution of
three, industrial products, industrial products are due to bulk purchases, and many industrial products are in a relatively new partial area, find the transportation cost is reasonable, reliable and punctual delivery logistics business is a major test for industrial electricity supplier, as the rich trade mall relying on Foxconn big time to time up the distribution system, the country has more than 300 city can realize distribution services.
four, many industrial products scorched by the flames, although the business platform to worry about sales, but the MRO (maintenance, maintenance and operation) of helpless, in our country, industrial goods manufacturers customer service outlets, customer service is not timely and effective treatment, especially small, repetitive problems, from the company to to the customer factory maintenance back and forth at least three or four days, consume a large amount of manpower, financial and material resources; and if there is a like Foxconn in full all cable outlets and a large team of skilled support is much easier and faster, just a phone call, a few hours can be to the customer factory in the scene to solve.
five, industrial products such as custom custom, rich trade mall some customers are too lazy to find the hardware products or can not find myself to buy sheet metal products, businesses need tailored for them, which requires the electricity supplier website behind the strong manufacturing and sourcing capabilities for support, in order to provide the best products to customers genuine goods at a fair price.
, industrial electricity supplier online competition only on the surface, the layout of multi line, convenient products, genuine goods at a fair price O2O distribution services, good reputation and service commitment is the focus of competition, the future industrial competitive electricity supplier in the Warring States period, smoke billowing, who will win, we will see.